More and more people in the flower industry, including us at Hoek flowers, are becoming aware of the ecological footprint. Our concern extends not only to our planet but also to the people living on it. We focus not only on environmentally friendly standards but also on social norms
Hoek flowers aims to inform you about our sustainability certifications and their impact on people and the environment. Together, we strive for a more sustainable flower chain.
Sustainable flowers and plants in our webshop
At Hoek flowers, we collaborate with many growers who comply with the '#FSI basket of standards 2025'. This organization oversees certifications for social and environmentally friendly flower cultivation worldwide. By using the 'specials' filter in our webshop and selecting 'Certificate', you can be assured that the flowers you purchase have been grown responsibly
How to find sustainable flowers and plants in our webshop?
In the webshop, select the main category: Flowers (or Plants) from the left menu. At the bottom of this list, under 'Specials', choose 'Certificate'. Check the box, and you'll see an overview of all sustainably certified flowers (or plants).
The importance of an environmental label
When you select a product, a screen with detailed information and product specifications will appear. This includes the name of the grower, length, ripeness stage, and, under other supplier information, the sustainability certificate the flower or plant holds. Here's an overview of the environmental labels you can find.
"Together, we strive for a more sustainable flower chain."
MPS, or Environmental Project for Ornamental Plant Cultivation, is an organization through which growers can demonstrate their sustainable practices. The MPS certification helps companies track their energy and fertilizer consumption to promote environmental awareness.MPS Global GAP is a certificate that demonstrates compliance with Good Agricultural Practices. This means the producer adheres to guidelines for food safety, sustainability, and quality.
You might recognize the certification seal of the Rainforest Alliance - the green frog. This seal can be found not only on coffee and chocolate, but also on many Colombian flowers. The Rainforest Alliance has been promoting awareness of sustainability and the protection of our planet for over 34 years. In South America, they place a particular emphasis on informing about the impact of deforestation in the Amazon region. Furthermore, they provide flower growers with tools to positively influence the communities surrounding their farms, not just by offering employment, but also by providing education, food, housing, and healthcare.
Florverde Sustainable Flowers, established 20 years ago in Colombia, sets standards for social and sustainable agricultural practices. Any company seeking Florverde certification must be fully transparent. Florverde has implemented procedures to reduce and reuse water and energy consumption and establishes working standards for employees.